It might sound cheesy (we're from Wisconsin, after all) but we really believe that we can't lose, we either win or we learn. How do we keep that rosy outlook? By focusing on purpose, both project-by-project and as a guiding principle for what we do.
In this episode, Ben and Sue drive home the importance of purpose and, probably, achieve Ultimate Podcast Inception.
Click the player below to listen to this episode of Awsomology. You can also find us on Wistia or your favorite podcast app.
Sue's book recommendation: